Make The Most Of Your SLAP™ And Get Rewarded!
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As part of the American Small Business Growth Program, supported by Wells Fargo, we have prepared a series of fun Challenges to get the most out of your SLAP™ and be rewarded for your good behavior! These Challenges are part of a bigger mission to understand how to help small business owners like you succeed.
As we test these different Challenges, we will be able to reward you for excellent behavior, give you fun prizes, and also learn about the types of challenges that have the most significant impact on optimizing the behavior that we know leads to success. In addition, these learnings will give us insights to continue to develop new features in SLAPcenter so that the entire program keeps getting better for you and everyone who uses it!
How It Works
We will give over $50,000 USD in cash prizes, gift certificates, and business tools to the winning small business owners of the Challenges listed below! Please review the details on how each Challenge works and how you can win!

Logins Per Week Challenge
If you login to your SLAP™ a minimum of once a day for the full week of the Challenge, you will be entered into a draw to win.
To be eligible, when you login you must spend a minimum of 5 minutes in SLAPcenter taking concrete actions like updating your Sales, updating your Action Items, doing a Pause & Reflect, or scheduling a Mindset Call.
Each Challenge will run for 1 week.
Challenge Dates:
- July 25- 31, 2022
- December 5-11 2022
- January 9-15 2023
Prizes:
- July 2022: $300 gift certificate from your favorite SMB
- December 2022: $300 cash gift
- January 2023: $300 worth of business tools

Logins Per Month Challenge
If you login to your SLAP™ a minimum of once a day for the full month of the Challenge, you will be entered into a draw to win.
To be eligible, when you login you must spend a minimum of 5 minutes in SLAPcenter taking concrete actions like updating your Sales, updating your Action Items, doing a Pause & Reflect, or scheduling a Mindset Call.
Each Challenge will run for a full month.
Challenge Dates:
- Entire months of August 2022, October 2022, and February 2023
Prizes:
- August 2022: $600 gift certificate from your favorite SMB
- October 2022: $600 cash
- February 2023: $600 worth of business tools

Pause & Reflect Challenge
If you do your Pause & Reflects for 4 weeks in a row during the monthly Challenge, you will be entered into a draw to win.
Each Challenge will run for a full month.
Challenge Dates:
- Entire months of September 2022, November 2022, and January 2023
Prizes:
- September 2022: $700 gift certificate from your favorite SMB
- November 2022: $700 cash gift
- January 2023: $700 worth of business tools

Mindset Calls Challenge
If you attend a minimum of 3 Mindset Calls during the Challenge period, you will be entered into a draw to win.
Each Challenge will run for three months.
Challenge Dates:
- July, August, September 2022
- October, November, December 2022
- January, February, March 2023
Prizes:
- July-September 2022: $1500 gift certificate from your favorite SMB
- October-December 2022: $1500$ cash gift
- January-March 2023: $1500 worth of business tools

Strategy Calls Challenge
If you do not miss or reschedule any Strategy Calls during the Challenge period, you will be entered into a draw to win.
Each Challenge will run for three months.
Challenge Dates:
- July, August, September 2022
- October, November, December 2022
- January, February, March 2023
Prizes:
- July-September 2022: $1900 gift certificate from your favorite SMB
- October-December 2022: $1900 cash gift
- January-March 2023: $1900 worth of business tools

Sales Challenge
If you hit your Quarterly Sales Goals, you will be entered into a draw to win a Wells Fargo Executive Hangout- a night out to do something fun and special with a Wells Fargo executive and Silver Lining´s CEO and Founder, Carissa Reiniger.
2 winners will be rewarded with an experience worth $2,500 including flights and accommodation.
- The first winner will be chosen from everyone who hit their Quarterly Sales Goals in October, November, or December of 2022.
- The second winner will be chosen from everyone who hit their Quarterly Sales Goals in January, February, or March of 2023.
The experience will take place in the Spring of 2023.

All Expenses Paid Vacation Challenge
And for the grand finale, the Grand Challenge to win a fully paid vacation with all the winners of this Challenge!
This Challenge will run from March 2022 to September 2023.
For every month that you are active in SLAP™ and have a SLAPscore of over 75%, you will be added to the draw to win the grand prize. This means you could be added to the draw up to 12 times during the Challenge.
By April 2023, we will start picking the winners of each month, considering their track record for the last 12 months. We will continue giving the opportunity to any SLAPster who has signed up before September 2022 and by September 2023 we will have picked and announced all of the 8 winners!
Prizes:
The 8 winners will be taken on an all-expenses-paid vacation together in the fall of 2023. The 8 winners will receive:
- Return flights
- Accommodation
- Daily breakfast and lunch per diems
- Fun group dinners out
- VIP Experiences
- Time for peer sharing, learning, and growing together

Small Business First
Consistently turn away venture capital to ensure that as the primary stakeholders we remain focused on are our small business customers.

Pay-What-You-Can Policy
In order to ensure SLAP™ is accessible to all, Small Business Owners can use our Pay What- You-Can Policy to set their monthly subscription payment to an amount they can afford. (Regular rate is $300 USD/month)

Global Team With Transparent Compensation
With team members in 30+ countries and a public compensation chart, everyone is paid for the role they have regardless of their location, race, age or any other demographic detail. The highest paid person at Silver Lining will never make more than 10x the lowest paid person

Proudly For Profit
We are determined to prove that every well-run organization can be both financially sustainable, profitable and completely focused on creating a more just world.

Success Share
100% of Silver Lining’s profit is shared back to full time Team Members, SLAPstrategists and high performing small business customers.