OUR

STORY

IT DOESN’T MATTER…

We started out in 2005 on a mission to help more people make money doing what they love. We have learned that not only is it super satisfying and humbling to see a small business owner living that reality – but there is also a much bigger picture. Small business owners are the most influential group of people in the world. When you look at your combined revenue, employee headcount, contribution to the economy and your communities – you realize that small business is BIG.

In a world that is all hyped up about raising millions, building yet another app and then trying to sell for billions – we are hyped up about changing the world one small business at a time.

We are proud to have started initiatives like our Global Commitment and Thank You Small Business, our Global Movement, and continually strive to do everything we can to help small businesses succeed.

OUR

MISSION

WE WANT

to change the success rate of small businesses around the world so that 80% succeed, not fail.

WE KNOW

that when small businesses grow, more kids go to school, more jobs are available, communities thrive, and the economy improves as a whole.

WE BELIEVE

that we can change the economy one small business at a time.

With 25 Staff Total, Silver Lining is SLAP’n in Toronto, Edmonton, Vancouver and Las Vegas.

Silver Lining’s Coalition Commitment to Growing Small Business is Launched.

Thank You Small Business Global Movement is Launched.

Thank You Small Business Movement Expands, our Global Commitment is Launched and a New and Improved Version of SLAPcenter is Released.

Carissa Reiniger Founded Silver Lining in Toronto, Canada.

Carissa’s Inspiring Entrepreneurs Book is Released.

Silver Lining’s Head Office Moves to NYC and our Business Model Shifts to a Software as a Service.

SLAPcenter is Released and Silver Lining can now SLAP Globally.

OUR

STORY

IT DOESN’T MATTER…

We started out in 2005 on a mission to help more people make money doing what they love. We have learned that not only is it super satisfying and humbling to see a small business owner living that reality – but there is also a much bigger picture. Small business owners are the most powerful group of people in the world. When you look at your combined revenue, employee headcount, contribution to the economy and your communities – you realize that small business is BIG.

In a world that is all hyped up about raising millions, building yet another app and then trying to sell for billions- we are hyped up about changing the world one small business at a time.

We are proud to have started initiatives like our Global Commitment and Thank You Small Business, our global movement, and continually strive to do everything we can to help small businesses succeed.

OUR